Salvatore Ferragamo has launched a new exhibition in Florence that explores efforts being made by luxury fashion labels to minimise their environmental impact.
High-performance materials, innovative design and a rethink of traditional production techniques enable modern fashion houses to deliver more sustainable products. The exhibition emphasises that true sustainability is only achieved through the full recovery of our relationship with nature. Understanding natural regenerative concepts and a reassessment of products in alignment with consumerism allow us to create quality objects that last.
Fashion's specific link with the arts and humanities places it firmly in the crosshair of creativity and consumerism. On display are garments, artworks, objects and stories that illuminate current environmental thinking - everything from haute couture dresses to essential survival packs.
In every sector of the industry, we have a responsibility to work together to minimise the impact of our work.
Part of our responsibility is understanding concepts of sustainability; the true meaning behind terms such as recycling, renewable sources, eco and bio-products. Often, these are catchphrases that mislead consumers and should be methodically illustrated to generate more informed patterns of behaviour.
Salvatore Ferragamo has been a longtime supporter of Bonaveri's products and here in this exhibition, they have chosen to display garments using Bonaveri's BNATURAL sustainable mannequins. Crafted from natural, sustainable sources, Bonaveri's production technique is unique, unlike anything available in the visual merchandising sector today.
By reinventing the entire production process, Bonaveri has been able to offer its existing product collection in a sustainable way. For the Salvatore Ferragamo Museum, Bonaveri supplied Schläppi 2200 female mannequins and Schläppi 3000 male mannequins - products that have an enduring design.
Sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs.
In the true spirit of the exhibition, Bonaveri has spent time reevaluating every element of the design and production of their mannequins. By crafting innovative products, Bonaveri is able to supply enduring products that deliver results for decades to come.
Museo Salvatore Ferragamo
12 April 2019 - 8 March 2020
Palazzo Spini Feroni
Piazza Santa Trinita 5/R, 50123 Florence.
Tel. 055 3562846 / 055 3562466
e-mail: [email protected]